September 2010
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Three Parts to Ecommerce

To sell anything online, you need an e-commerce solution as part of your website. There are generally two solutions.   Easiest is an integrated package where you post products, sell them, and process your sales (i.e., put money into your bank account) all through one provider.  The other option is to set up your own [...]

To Blog Or Not To Blog?

This is a question asked by nearly every one of our new and existing clients.  As “they” say, one good question deserves another (or two): Do you have time or are you willing to pay someone to create relevant content and maintain it? Is it essential to your business or is it a vanity project? [...]

Technophobia

Just when we thought it a thing of the past, another client comes along confused about their hosting (where your website files reside) and beat up by the techno babble spat at them by a less-than-understanding web designer.  There’s no need to be intimidated. First off, when presented with a contract, read it.  Some companies [...]

How Do I Use My Great Website Name

In order to use your domain name, otherwise known as a URL (uniform resource locator), you must sign up with a hosting company.  That web hosting company will provide you with DNS (domain name system) settings.  These tell the Internet where your website is located, i.e., which computer contains your files. DNS most always come [...]

How to Choose a Good Domain Name

Unless you have a strong brand (e.g. Google), you’re best served purchasing a domain name that is descriptive of your product.  Why?  First off, when surfing the web, users will search for “website designer in Los Angeles” or “DVD packaging designer in 90046.”  The act of someone actually picking up and skimming through a telephone [...]

Get the Most from Your Host

Treat your website files like children going off to college—they need a nice clean place to live, where there’s a responsible person looking after them (24/7 technical staff). Having roommates (shared hosting) is a good solution until they become really popular and need a place of their own (dedicated hosting). Always look at amenities—number of [...]

Low Tech Answers to High Tech Questions

LotechonHitech.com is brought to you by Blue Fondue, a Los Angeles, CA (90046) website development, design and programming company. When developing websites for our clients, we take the time to explain how everything from hosting, domain name registration, and search engine optimization works so they can be empowered to make good decisions about their online [...]